Blog

Here are the Answers to Challenges in Measurement: What We Took Away from DTC’s Panel of Experts

March 22, 2021 | Sarah Chidalek

DTC Perspectives did it again… Last week, CEO & Chairman Bob Ehrlich inspired an excellent conversation centered on Advancements in Measurement for the life sciences. The latest installment of “Talking DTC” included a wise panel of industry experts from Media Radar,…

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February 9, 2021
Sarah Chidalek

What We Took from DTC’s Talking with Bob Ehrlich

On December 14, 2020, Sandra Lindsay, a nurse in Long Island, NY, became the first person in America to receive Pfizer’s COVID-19 vaccine. Fast forward to today, and approximately eight percent of the population is inoculated— not quite the number…

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December 18, 2020
Kathleen Bonetti

Innovation Recognition – three in a row for InStep Health!

The word “innovation” has been bandied around in the business world for so long that many think it is overused to the point of becoming just another hollow buzzword. But to me, it is the only word that captures the…

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November 20, 2020
Sarah Chidalek

Lunch & Learn with the Digital Health Coalition

Over the course of one lunch break, I learned about five industry-related topics from eleven different experts. Each session— its own snackable content— both separate and yet thematic to one another. Although I did have a favorite… I must say…

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November 13, 2020
Sarah Chidalek

What Our Team Took Away from DTC National 2020

Like many events as of late, we found ourselves attending this year’s DTC National Conference virtually. So, what did we think…? It was packed with insights on relevant issues, great speakers, and specialized experts! The topics encompassed everything from patient…

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October 7, 2020
Kathleen Bonetti

Bridging the Past and the Future: Innovation and Growth During a Pandemic

InStep Health began with the idea that through innovation, healthcare marketing could be reinvented. From its inception as Rx EDGE Media Network to its acquisition of Brandperx, InStep Health has continued to innovate and grow with the marketplace's changing needs. …

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August 27, 2020
Ryan Boundy

Reflection On My Time at InStep Health

Success is not the key to happiness. Happiness is the key to success. If you love what you are doing, you will be successful. Following my previous summer internship with Rx EDGE, I felt the need to pursue my fascination…

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July 30, 2020
Nathan Lucht

Nate’s Take on the Impact of COVID in Our Industry

Hey Folks, Recently I was asked to discuss the impact COVID-19 was having across healthcare and the point of care landscapes. Here is my take on these topics... On Pharmacies & COVID COVID-19 has fundamentally affected all parts of our…

Blog

Here are the Answers to Challenges in Measurement: What We Took Away from DTC’s Panel of Experts

What We Took from DTC’s Talking with Bob Ehrlich

Innovation Recognition – three in a row for InStep Health!

Lunch & Learn with the Digital Health Coalition

What Our Team Took Away from DTC National 2020

Bridging the Past and the Future: Innovation and Growth During a Pandemic

Reflection On My Time at InStep Health

Nate’s Take on the Impact of COVID in Our Industry

What We Took from DTC’s Talking with Bob Ehrlich

Our New Company: Taking the Next Step in the Healthcare Marketing Evolution

Essential Information for Essential Workers

New Challenges Bring New Opportunities for Collaboration

Pharmacies are the Rock Stars of Community Health

Healthcare Convenience and the Role it Plays in Pharmacy & Grocery