Blog

Till Next Year!

September 16, 2019 | Nathan Lucht

Day one of NACDS Total Store Expo (TSE) begins with a buzz of excitement that’s impossible to deny. It’s something akin to the first day of school, everyone prepared with news to share and an eagerness to share it! And…

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August 29, 2019
Kathleen Bonetti

We’re Honored to be a Finalist in the PM360 Trailblazer Awards

Since 2009, the PM360 Trailblazer awards have recognized outstanding achievement and innovation in healthcare marketing. We have counted ourselves among the winners for many of those years and are happy to announce that Rx EDGE is once again in the…

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August 1, 2019
Ryan Boundy

An Experience to Remember

Fill your life with adventures, not things. Have stories to tell, not stuff to show. One of the first weeks of my summer internship with Rx EDGE I went to lunch with, CEO and President, Nathan Lucht and we talked…

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March 14, 2019
Kathleen Bonetti

Healthcare Convenience and the Role it Plays in Pharmacy & Grocery

With the retail environment evolving faster than ever, it’s crucial to constantly innovate and find new ways to improve upon the customer experience, says CVS Health. That message was delivered by Kevin Hourican, executive vice president for CVS Health and…

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February 26, 2019
Kathleen Bonetti

“Willing to Try Anything”

Here at Rx EDGE, we have always championed the role of the pharmacy in the lives of patients who have conditions that require specialty drugs. Marketers of biologics are usually interested in reaching current patients (those who know they have…

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February 6, 2019
Sarah Chidalek

What do Today’s Millennials Really Look Like – And How do They Care for Their Health?

Today’s Millennials, anyone born roughly between 1982 and 1999, are frequently described as technologically advanced and somewhat socially introverted. As a consumer, they are said to be predominantly online shoppers who demand fast service and competitive prices. I am 34…

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January 10, 2019
Sarah Chidalek

Now That’s A Wrap… Rx EDGE Showcases Top Case Studies from 2018

A new year is upon us, and with it---the opportunity to reflect and strategize for future success. In 2018, our team had the privilege of helping numerous pharma brands reach their goals through Rx EDGE programs. Each program resulted in…

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September 14, 2018
Jim O'Dea

Takeaways from NACDS Total Store Expo

For the 17th consecutive year, Rx EDGE joined 700+ companies exhibiting at the August National Association of Chain Drug Stores Total Store Expo. The event represented a unique coming-together of leaders from retail pharmacies and their business partners in pharma…

Blog

Till Next Year!

We’re Honored to be a Finalist in the PM360 Trailblazer Awards

An Experience to Remember

Healthcare Convenience and the Role it Plays in Pharmacy & Grocery

“Willing to Try Anything”

What do Today’s Millennials Really Look Like – And How do They Care for Their Health?

Now That’s A Wrap… Rx EDGE Showcases Top Case Studies from 2018

Takeaways from NACDS Total Store Expo

What We Took from DTC’s Talking with Bob Ehrlich

Our New Company: Taking the Next Step in the Healthcare Marketing Evolution

Essential Information for Essential Workers

New Challenges Bring New Opportunities for Collaboration

Pharmacies are the Rock Stars of Community Health

Healthcare Convenience and the Role it Plays in Pharmacy & Grocery