{"id":498,"date":"2014-11-19T12:43:48","date_gmt":"2014-11-19T18:43:48","guid":{"rendered":"http:\/\/www.rx-edge.com\/blog\/?p=498"},"modified":"2016-05-24T09:30:36","modified_gmt":"2016-05-24T14:30:36","slug":"ultimate-guide-successful-solutions-shelf-program","status":"publish","type":"post","link":"https:\/\/www.instephealth.com\/blog\/ultimate-guide-successful-solutions-shelf-program\/","title":{"rendered":"Your Ultimate Guide to a Successful Program with Solutions at the Shelf\u2122"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"aligncenter wp-image-502 \" src=\"http:\/\/www.rx-edge.com\/blog\/wp-content\/uploads\/2014\/11\/owners-manual.jpg\" alt=\"Best Practices White Paper\" width=\"528\" height=\"214\" srcset=\"https:\/\/www.instephealth.com\/blog\/wp-content\/uploads\/2014\/11\/owners-manual.jpg 800w, https:\/\/www.instephealth.com\/blog\/wp-content\/uploads\/2014\/11\/owners-manual-300x121.jpg 300w, https:\/\/www.instephealth.com\/blog\/wp-content\/uploads\/2014\/11\/owners-manual-500x202.jpg 500w, https:\/\/www.instephealth.com\/blog\/wp-content\/uploads\/2014\/11\/owners-manual-700x283.jpg 700w\" sizes=\"(max-width: 528px) 100vw, 528px\" \/>I am one of those people who likes getting \u201cowner\u2019s manuals\u201d when I purchase something new.\u00a0 For instance, as a rule I would not think of just starting up a new washing machine without first reviewing the user\u2019s guide that accompanies it.\u00a0\u00a0 I don\u2019t know if it\u2019s a generational thing, but this preference differs significantly from the approach used by my Millennial-age sons, who would be more inclined to simply dive in (no pun intended) and start punching the buttons. Through the trial-and-error method, they\u2019d eventually learn what they need to know and in pretty short order achieve washing machine mastery without ever consulting the how-to guide.<\/p>\n<p>My sons\u2019 formula seems to work very well for them where things like tablets, toasters and Roombas are concerned!\u00a0 But when it comes to learning how to maximize a strategic business tool, even they would probably agree that my way is the best.\u00a0 No one in the pharma industry, or any industry for that matter, has the time or the dollars for the hit and miss approach.\u00a0 You want to first gain an understanding of the techniques that have consistently produced good results. \u00a0It is in that spirit that we bring you our latest \u00a0<a href=\"http:\/\/www.rx-edge.com\/pdfs\/White_Paper_Best_Practices_2014.pdf\">Best Practices white paper<\/a>.<\/p>\n<p>While not quite as technically detailed as the instructions supplied with a household appliance (bet you\u2019ll be happy about that!), <a href=\"http:\/\/www.rx-edge.com\/pdfs\/White_Paper_Best_Practices_2014.pdf\">this document<\/a>\u00a0is still an excellent guide to getting the best outcomes from Solutions at the Shelf\u2122.\u00a0 Based on many of the key leanings we&#8217;ve compiled over the course of innumerable programs, you\u2019ll find steps to creating a solid measurement plan, insights about how to maximize our targeting tools, and design ideas.<\/p>\n<p>Whether you are new to Rx EDGE or have worked with us before, we hope you\u2019ll learn something of value through this\u00a0<a href=\"http:\/\/www.rx-edge.com\/pdfs\/White_Paper_Best_Practices_2014.pdf\">white paper<\/a>\u00a0and discover ways to develop the most successful in-store pharmacy effort for your brand.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I am one of those people who likes getting \u201cowner\u2019s manuals\u201d when I purchase something new.\u00a0 For instance, as a rule I would not think of just starting up a new washing machine without first reviewing the user\u2019s guide that accompanies it.\u00a0\u00a0 I don\u2019t know if it\u2019s a generational thing, but this preference differs significantly [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":928,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.instephealth.com\/blog\/wp-json\/wp\/v2\/posts\/498"}],"collection":[{"href":"https:\/\/www.instephealth.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.instephealth.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.instephealth.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.instephealth.com\/blog\/wp-json\/wp\/v2\/comments?post=498"}],"version-history":[{"count":8,"href":"https:\/\/www.instephealth.com\/blog\/wp-json\/wp\/v2\/posts\/498\/revisions"}],"predecessor-version":[{"id":508,"href":"https:\/\/www.instephealth.com\/blog\/wp-json\/wp\/v2\/posts\/498\/revisions\/508"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.instephealth.com\/blog\/wp-json\/wp\/v2\/media\/928"}],"wp:attachment":[{"href":"https:\/\/www.instephealth.com\/blog\/wp-json\/wp\/v2\/media?parent=498"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.instephealth.com\/blog\/wp-json\/wp\/v2\/categories?post=498"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.instephealth.com\/blog\/wp-json\/wp\/v2\/tags?post=498"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}